Word-of-mouth advertising \u2013 and a good reputation among customers \u2013 is still your most valuable marketing and public relations asset in the digital age. The only difference is that now people aren\u2019t talking at caf\u00e9s or bus stops; they\u2019re tweeting about your company and leaving reviews on the Internet.<\/p>\n
That means a positive reputation can take you farther than ever\u2026 and that a few bad reviews can sink your sales overnight.<\/p>\n
Unfortunately, most business owners and marketers don\u2019t know what it takes to establish and grow a positive online reputation. In this short workshop, we will discuss why you should care what others on the Internet are saying about you, and the best ways to cultivate a positive image.<\/p>\n","protected":false},"excerpt":{"rendered":"
Word-of-mouth advertising \u2013 and a good reputation among customers \u2013 is still your most valuable marketing and public relations asset in the digital age. The only difference is that now people aren\u2019t talking at caf\u00e9s or bus stops; they\u2019re tweeting about your company and leaving reviews on the Internet. That means a positive reputation can … Continue reading “Managing Your Online Reputation”<\/span><\/a><\/p>\n","protected":false},"author":13657288,"featured_media":0,"template":"","meta":{"jetpack_post_was_ever_published":false,"_wcpt_session_time":1485547200,"_wcpt_session_duration":3000,"_wcpt_session_type":"session","_wcpt_session_slides":"http:\/\/webservicesinc.net\/wp-content\/uploads\/2017\/01\/orm.pdf","_wcpt_session_video":"https:\/\/wordpress.tv\/2017\/02\/07\/tammy-finch-managing-your-online-reputation\/","_wcpt_speaker_id":[998],"footnotes":""},"session_track":[174547],"session_category":[],"class_list":["post-1132","wcb_session","type-wcb_session","status-publish","hentry","wcb_track-room-1"],"jetpack_sharing_enabled":true,"jetpack_shortlink":"https:\/\/wp.me\/p80qYa-ig","session_date_time":{"date":"January 27, 2017","time":"3:00 pm"},"session_speakers":[{"id":"998","slug":"tammy-finch","name":"Tammy Finch","link":"https:\/\/waukesha.wordcamp.org\/2017\/speaker\/tammy-finch\/"}],"session_cats_rendered":null,"_links":{"self":[{"href":"https:\/\/waukesha.wordcamp.org\/2017\/wp-json\/wp\/v2\/sessions\/1132","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/waukesha.wordcamp.org\/2017\/wp-json\/wp\/v2\/sessions"}],"about":[{"href":"https:\/\/waukesha.wordcamp.org\/2017\/wp-json\/wp\/v2\/types\/wcb_session"}],"version-history":[{"count":3,"href":"https:\/\/waukesha.wordcamp.org\/2017\/wp-json\/wp\/v2\/sessions\/1132\/revisions"}],"predecessor-version":[{"id":1281,"href":"https:\/\/waukesha.wordcamp.org\/2017\/wp-json\/wp\/v2\/sessions\/1132\/revisions\/1281"}],"speakers":[{"embeddable":true,"href":"https:\/\/waukesha.wordcamp.org\/2017\/wp-json\/wp\/v2\/speakers\/998"}],"author":[{"embeddable":true,"href":"https:\/\/waukesha.wordcamp.org\/2017\/wp-json\/wporg\/v1\/users\/tammylfinch"}],"wp:attachment":[{"href":"https:\/\/waukesha.wordcamp.org\/2017\/wp-json\/wp\/v2\/media?parent=1132"}],"wp:term":[{"taxonomy":"wcb_track","embeddable":true,"href":"https:\/\/waukesha.wordcamp.org\/2017\/wp-json\/wp\/v2\/session_track?post=1132"},{"taxonomy":"wcb_session_category","embeddable":true,"href":"https:\/\/waukesha.wordcamp.org\/2017\/wp-json\/wp\/v2\/session_category?post=1132"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}